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Virtual, Augmented, and Mixed Reality

Virtual, Augmented, and Mixed Reality

Advances in technology are bringing the physical and digital worlds together. What implications does this have for marketing and for the ways companies interact with consumers? Virtual, augmented, and mixed reality have the potential to reshape marketing in industries ranging from automotive and real estate to retail and consumer packaged goods. Technological advances—from smaller headsets to improved user interfaces—are ushering in an age in which...

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Success beyond your comfort zone

Success beyond your comfort zone

From one perspective, Jay Samit’s view of the world is unsettling to say the least. “Business as usual is dead,” he said Tuesday during his keynote address, presented by Meeting Professionals International (MPI) at IMEX America in Las Vegas. “Half of all white collar jobs will disappear,” he said. “Anything that can be automated will. Apps are replacing unskilled labor. Could your industry or company...

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Disruption is Coming…What Can You Do About It?

Disruption is Coming…What Can You Do About It?

Whether by design or circumstance, every business will eventually get disrupted. You have the next big idea and have been tenacious enough to get funded. Your insights and drive have given you a huge lead on competitors who are too slow to realize how much the market is changing and how obsolete their products have become. Your fledgling company hires more employees and becomes a...

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Driving a car will be illegal by 2030

Driving a car will be illegal by 2030

Our economy will be severely impacted as millions of lorry drivers, cabbies and delivery people are put out of work. In this era of endless innovation, humanity’s century-long relationship with the automobile is about to be permanently disrupted. The reason has nothing to do with millennials, Uber or improvements in mass transport. Driving should and will be made illegal because we now have the technology...

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How to Disrupt Your Job Search

How to Disrupt Your Job Search

Jobseekers know how they are “supposed” to apply for jobs: Search for openings, write a résumé using the same keywords as the job description, send it to the HR department as instructed, and then wait. Savvy applicants, however, have learned to think outside this box in order to get their foot in the door. Jobseekers should disrupt the job search process as we know it,...

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Driving Your Car Will Soon Be Illegal

Driving Your Car Will Soon Be Illegal

Driving a car will be illegal by 2030. Our economy will be severely impacted as millions of truck drivers, cabbies and delivery people are put out of work. In this era of endless innovation, man’s century-long relationship with the automobile is about to be permanently disrupted. The reason has nothing to do with millennials, Uber, climate change or improvements in mass transportation. Driving should and will be made illegal because we now have the...

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OTT Video Is Creating Cord-Extenders, Not Cord-Cutters

OTT Video Is Creating Cord-Extenders, Not Cord-Cutters

This year’s Emmy ballot is being culled from the greatest number of scripted dramas eligible in the history of the Television Academy. From Orange Is the New Black to Game of Thrones, from House of Cards to Grace and Frankie, we are enjoying some of the highest-quality TV programming that’s ever been produced and we’re binge-watching many shows whenever and wherever we choose. The irony...

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